5 Australian startups to watch in 2016

What is a startup business? A business startup (otherwise known as a startup company or just simply, startup) is a company at its first stages of developing the product or service which their business founders believe will be in demand.

Perth BusinessesA startup is a company that is usually financed by its founders. However it will require additional financing from investors and venture capitalists since it will not be sustainable in the long run.

There are so many startup companies existing from all corners of the globe these days, but the term is mostly associated with the information technology and the rise of many so-called Internet startups during the dot-com bubble in the1990s. But due to lack of sustainable revenue and major mistakes underlying their business plan, many of these online start-ups failed.

On the other hand, some companies survived and succeed despite the overwhelming amount of the competitors. Two of the most popular startup companies that turned into giants are the online stores eBay and Amazon.

In Australia, there are many startup companies rising every year paving their names as the fastest growing businesses in the country. For this 2016, Business Insider has sited 5 Australian startup companies to watch.

You can read the full article here: http://www.businessinsider.com.au/5-australian-startups-to-watch-in-2016-2016-1

How to build your business through LinkedIn

Social media is no longer just for sharing what you may be doing every minute of the day, what you and a friends and family do during your vacation, or even sharing the most adorable pictures of your pets. Nowadays, LinkedIn has become the fastest growing network for business professionals all over the world.

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LinkedIn for businesses

Business owners understand the importance of advertising. Advertising is one of the factors that is crucial to the success of a company as you can use this networking site to let the whole world know that you are in a business, and what your business can offer to them.

With around 380 million active users worldwide, LinkedIn is indeed a great place to market your business. Using this platform for your marketing campaigns is indeed a great start to get your company some exposure.

LinkedIn allows businesses to get the word out to the demographic groups that you are looking to reach. There are a lot of professional individuals and businesses that are signed up on LinkedIn and they usually search for their business needs through the network because there is a wealth of information available about each company there.

In an article posted by Kevin Mallen at 9 News Australia, Kevin teaches businessmen who to build their business through LinkedIn. He teaches 4 helpful tips you can follow.

You can read the full article right here: http://finance.ninemsn.com.au/smallbusiness/technologytips/8977553/how-to-build-your-business-via-linkedin